Why Howard Schultz's Presidential Announcement Is Already Very Unpopular

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Democrats across the political spectrum lashed out at the billionaire businessman on Monday after he teased the prospect of an independent 2020 bid, a move Democrats fear would split their vote and all but ensure President Donald Trump's re-election.

He's also unable to read the room in another significant way: The reason Schultz is running as an independent is because he thinks the Dems have "shifted so far to the left" because they believe in insane, anti-corporate ideas such as free college, universal health care, and guaranteed jobs.

Schultz was at the Barnes & Noble as the first stop of a promotional tour for his new book, From the Ground Up, described as "part candid memoir, part uplifting blueprint of mutual responsibility".

NBC News reported that "Democrats were out in full force on Sunday blasting the idea of an independent presidential bid" by Schultz. The last serious independent bid for the presidency was made by another billionaire, H. Ross Perot in 1992.

Numerous event's attendees told HuffPost that they were exhausted of both parties.

Washington State Democratic Party Chair Tina Podlodowski told INSIDER in a statement: "I have two words for Howard Schultz on a potential run for president as an independent: Just".

Trump himself suggested he would welcome Schultz in the race as a foil, tweeting that he did not have the "guts" to run and was not "the smartest".

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The reality, however, is that Democrats feel pretty good about their position right now. He got nearly 19 per cent of the popular vote but won no Electoral College votes as Democrat Bill Clinton defeated incumbent GOP President George H.W. Bush. "But what the Democrats are proposing is something that is as false as the wall", said Schultz as he compared President Trump's xenophobic border wall to a single-payer system, which polls show 7 in 10 Americans now support, including 84 percent of Democrats and 52 percent of Republicans.

The concerns have been voiced by a large group commentators who hope to see Trump defeated in 2020. "That's a risk I refused to run in 2016 and we can't afford to run it now".

Many Democrats have been vocal about the dangers of a Schultz presidential run. Only 18 percent total said that had a favorable opinion of Shultz, including 19 percent of Democrats and 22 percent of Republicans.

On paper, Schultz offers a number of qualities that might appeal to voters.

Schultz, who closed hundreds of stores and turned the company around, transferred the chief executive job to Kevin Johnson in April 2017 but remained hands-on at the company until June. And while running a coffee chain with locations across the US and around the globe, Schultz was willing to thrust his company into contentious social and political debates over the years. "I'm bringing this up ... as we think about the future of our company and the future of consumer behavior".

Schultz, who introduced many Americans to upscale lattes and other espresso drinks, took the Seattle-based Starbucks from 11 cafés in the mid-1980s to more than 28,000 in 77 countries, and produced big returns for many investors.

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